American Shea Butter Institute

ASBI is known over the world as the only firm specializing in shea butter testing, education and industry advocacy.  However, among other things, ASBI is also the only firm in the world that specializes in Shea Butter business development. We happily, serve the needs of shea butter processors, Importers/Exporters, Brokers, Manufactures Distributors, Retailers and professionals of all types throughout the Shea Butter Community.

ASBI strategists can provide the foundation and support you need to build your business.  Our support may include one or more areas such as: 

• Sales staff training and education
• Global sourcing of shea butter
• Global Freight logics, (air land and sea) shea butter only
• USA referrals for contract packaging
• Compliance with FDA labeling requirements
• Develop USA, UK, and Canadian marketing plan
• Test marketing of new products, and other
• Assistance with market development
• Conversion of technical or scientific language to layman's language for 
  marketing purposes.
• Personal care product development,
• When necessary, establish appropriate clinical trials for FDA approval
• Criteria for fruit selection for shea butter processing in Africa
• Improved processing QA/QC Standards
  
• ASBI standardized processing of shea butter
• Methods for seed (almond) storage for year round production
• Methods for post production storage of butter to safeguard quality
• Shipping procedures to safeguard quality
• Methods to avoid rancidity
• Shelf life studies
• Product applications in US industries, such as baseball industry, pet industry, medicine and others industries